Signiant’s Digital Media Galaxy

Here’s the start of one of many MediaPost articles that Tom Ohanian has written.

Imagine turning the water faucet on and never being able to turn it off. Eventually, a few things tend to happen. You get wet. Your stuff gets wet. If you’re in an apartment and you live above people, the people below you get wet. Their stuff gets wet. You get the picture. To avoid drowning, the best way, of course, is to turn off that water, but, alas, you can’t. It just keeps coming.The ever-increasing amount of digital media content that continues to hurtle towards us is mind-numbing and there is simply no way that faucet is going to be turned off. Gone forever are the days that only a few talented people could create programming. Now, anyone with a digital camera, a laptop-based editing system, and a Web site (or, if you will, insert YouTube here) can post content (whether it’s a real story as opposed to a fanciful clip I leave to you), and, shazam, it’s available to anyone in the world. As a result…

…Read the rest by clicking here.

The NFL, NHL, and NBC are all current customers of Signiant, I mean not to brag or anything, which means it was only a matter of time until we attracted a worldwide leader in the software industry as well. During this upcoming year, Signiant will be responsible for ensuring this software company’s current customers smoothly transition to their updated versions. Signiant is expected to improve the download time to less than 10 minutes, and in addition, you will have no need to un-install the current version of the software. Yes, you read that correctly, if you decide not to purchase the latest version on the spot, there is no charge or risk. The software company’s customers will immediately be able to return to using their previous version. Can you say hallelujah?

So why did they choose Signiant? Signiant’s ability to prioritize files, such as large virtual images, schedule file delivery, and send them in the correct order is one of the main reasons a worldwide leader in software, services, and solutions has chosen to work with us. Let the revolution begin!